Margin and markup calculator

Selling price, profit, markup and margin – without mixing them up.

%

Markup is the profit as a percentage of the cost, margin as a percentage of the selling price.

Currency

Selling price
$90.00
Profit
$30.00
Margin on price
33.33 %

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Help & info

About this calculator

Markup is the profit as a percentage of the cost price, margin is the profit as a percentage of the selling price. Choose whether you know the markup, the wanted margin or both prices, and the calculator fills in the rest.

How it is calculated

Markup: price = cost × (1 + markup ÷ 100). Margin: price = cost ÷ (1 − margin ÷ 100). Profit = price − cost; markup = profit ÷ cost × 100; margin = profit ÷ price × 100.

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